Stay in touch with your customers and keep them informed with what’s happening at your resort with targeted email campaigns. Make sure that your resort is top of mind with customers booking vacations and getaways.

Features

Email Creation

• Brand emails to fit organizational standards using your own logos, images and graphics
• Customize the look of emails using a variety of fonts, colors and borders
• Drive more traffic to your website by inserting links into emails
• Manage email campaigns either centrally from the corporate office or locally from individual properties
• Create html, multi-part or text messages

Email Delivery

• Upload and maintain customer lists with easy-to-use list management tools
• Automatic update of customer data captured in the golf, spa, activity, and membership systems to the email system
• Ensure that permission-based emails are not labelled as spam due to content filters
• Verify the integrity of the addresses on email lists to ensure they are valid
• Manage the number of connections opened for each ISP domain at one time to ensure email campaigns do not trigger high volume filters
• Key partnerships with ISPs and anti-spam organizations guarantee the safe delivery of email
• Spam complaints are handled with a team of email delivery experts
• Monitor delivery rates and search for problems in the SMTP logs

Email Tracking

• Track your email campaign results in real time
• View results online immediately after sending emails
• Produce tracking reports to show total number of emails sent, undeliverables, unsubscribes, opens and click-throughs
• Track user responses to individual links, forwards and new subscribers
• Create nurturing campaigns by generating customer lists based on user responses such as open or click-through